Social Media Success Formula

Sree Sreenivasan, Columbia University’s first Chief Digital Officer and Columbia Journalism School professor, knows what he’s talking about when it comes to Twitter.

He has almost 45,00 Twitter followers, and his social media workshops and presentations constantly sell out.

But we’ve got a little nugget of Sree wisdom for you, gratis, below.

Sree put together a Social Media Success Formula, your pocket guide to making sure the content you push to your various social networks is in tip-top shape for social success.


Basically, you want to make sure that every tweet, Facebook post, Google+ update, YouTube video, and Tumblr post you send into the Internet fits as many of those criteria as possible.

Sree even told ReadWriteWeb that he spends an average of three to five minutes thinking about and composing every tweet he sends out.

Looking for more insight into social media succes? Check out this handy 12-month plan for social media success in 2013.

(Image via Shutterstock)