Poor Customer Service? 15% of Brits Will Complain Via Social Media [STUDY]

After a negative experience with a brand or retailer, have you ever taken to Twitter to complain?

15 percent of internet users in the United Kingdom have complained via social media due to poor customer service, reveals a new Harris Poll for workforce management platform provider ClickSoftware.

Social complaints finished fourth in the survey, behind talking to a supervisor (46 percent), cancelling the service (34 percent) or dropping the brand altogether (30 percent).

Yelling (13 percent) and crying (4 percent) were also cited by respondents in the study.

(Source: eMarketer.