Social Media Newsfeed: Zuck, Wife Top Charitable Donors | Instagram Handbook

Chronicle of Philanthropy names Mark Zuckerberg and Priscilla Chan as top donors of 2013. Instagram creates handbook for some brands. These stories, and more, in today's Morning Social Media Newsfeed.

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NewFacebookLogo Report: Mark Zuckerberg, Priscilla Chan Were 2013’s Top Charitable Donors (AllFacebook)
Facebook co-founder and CEO Mark Zuckerberg and his wife, Priscilla Chan, were at the top of the Chronicle of Philanthropy’s list of the top 50 donors of 2013, with their gift to the Silicon Valley Community Foundation representing nearly $1 billion of the total of $7.7 billion contributed by the top 50. The Chronicle of Philanthropy also noted that Zuckerberg and Chan are both under the age of 30, while the median age of donors on the list was 72.5. Forbes The 2013 total rose $300 million from 2012’s $7.4 billion but was down from $10.4 billion in 2011. That year’s tally was skewed upward by a single $6 billion bequest from the late agribusiness heiress Margaret A. Cargill. SFGate/Business Insider Since 2008, when he became the social network’s first billionaire at the age of 23, Zuckerberg’s net worth has soared to $29.7 billion. The record-breaking gift, which was announced in December, wasn’t the first big donation Zuckerberg has made. Los Angeles Times A generational shift to younger donors hasn’t materialized. Only seven on the list were younger than 50. CNET How the new funds will be put to use remains unknown, but both Zuckerberg and Chan have shown a predilection for sponsoring education- and healthcare-related programs. In January of this year, the couple earmarked $5 million from their previous gift to the Silicon Valley Community Foundation to help the Ravenswood Family Health Center build a new health center in East Palo Alto, Calif.

Instagram Publishes a Hard Copy Handbook for Brands (VentureBeat)
For excluded brands — that’s the majority of them — you’ll have to settle for blog posts instead of the book; Instagram says it’s sharing all of its advice online. Don’t let yourself believe, however, that these books contain magic, revenue-building tips.

Social Media Week Teams Up with Prezi (SocialTimes)
Social Media Week NYC starts Feb. 17, and the folks at SMW have teamed up with Prezi to create a guide for this year’s conference. The presentation brings you some of the programming highlights, behind-the-scenes footage and notable techies discussing this year’s theme: The Future of Now.

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Flickr Marks its 10-Year Anniversary Helping Users Share Photos with Their Friends (The Next Web)
Flickr is celebrating a milestone that many popular services like LinkedIn, WordPress and Facebook have marked recently: its 10th anniversary. The photo-sharing social network made its first appearance in the wild back on Feb 10, 2004 and has seen itself go through some highs and lows since that time.

Study: Instagram’s Profile Rises As Marketing Tool For Prestige Brands (AllFacebook)
Prestige brands — those in the beauty, fashion, retail, hotels and watches and jewelry sectors — are relying more and more on Facebook-owned photo- and video-sharing network Instagram in their marketing efforts, according to a comprehensive study by digital think tank L2. L2 studied the Instagram usage by some 250 prestige brands.

Reddit, Tumblr and More Protest NSA with ‘Day We Fight Back’ (re/code)
Today, a little more than two years after the “blackout” in opposition to the Stop Online Piracy Act (SOPA), Internet freedom activists are officially “planning a day of protest against mass surveillance” aimed at the National Security Agency. In a movement called “The Day We Fight Back,” thousands of websites will host a banner urging people to call Congress in opposition to the FISA Improvements Act, which was approved by the Senate Intelligence Committee and its chairman, Sen. Diane Feinstein (D-Calif.).

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HLN President Albie Hecht on Putting Social Storytelling in Front of the Camera (LostRemote)
As we reported, HLN intends to become the new TV home for social media. We spoke with network president Albie Hecht Monday about the new HLN.

This Tumblr of Dogs in Pubs Features Man’s Two Best Friends (The Daily Dot)
I present to you the Tumblr blog Dogs In Pubs. The blog collects user-submitted photos of dogs who patiently sit at bars throughout England.

Esurance’s $1.5M Twitter Contest Paid Off, Saw 200K Entries in First Minute (AllTwitter)
During Wednesday night’s episode of Jimmy Kimmel Live, Esurance spokesperson John Krasinski announced the name of the night’s big winner. You can take a look at the video for the announcement.

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