Social media sites are now used by a third of the planet, and the impact that this relatively new phenomenon is having on culture, both collectively and from country-to-country, is still unknown.
But what about the human brain? Or our bodies? What is social media doing to us as individuals?
Can’t log off? You’re not alone: 5-10 percent of internet users are unable to manage how much time they spend online. This works in a similar way to drug dependency, although it’s more of a psychological addiction than anything physical. Indeed, social media provides immediate rewards with minimal effort – this is appealing to the brain, which rewires itself to make you desire this stimulus even more. And so on.
For more insights check out the video below, which comes courtesy of AsapSCIENCE.