Why Isn't Your Company 'Social Intent Marketing' On Twitter?

Have you ever tweeted a complaint to a company and been frustrated by the lack of response? Old news, right?

How would you feel about getting a tweet back from that company’s competitor offering a solution or a deal to switch to them? Sounds lovely, doesn’t it?

Well, it isn’t happening so much on Twitter yet, but things are headed that way – fast. And smart marketers are taking note.

LocalResponse is a service that creates ads that respond to social media conversations and, according to AdAge,

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