How Are Credit Card Companies Using Social Media? [INFOGRAPHIC]

Did you know that American Express card members who connect their Amex cards to their Twitter accounts benefit from a range of special offers, including rewards and discounts on products and services?

Social media has revolutionised many businesses, and credit card companies have taken notice. And with some $50 billion in credit card debt on the table in 2012 alone, it’s no wonder many card providers have been amping up their social marketing strategies.

The infographic below takes a closer look at how – and why – credit cards have gone social.

(Source: Credit cards image via Shutterstock.)

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