Sounding Out Snoop Dogg's Social Media Team

It’s always interesting to hear from those specialists tasked with managing the social media presence of major personalities and celebrities. This field, which barely existed a few years ago, is now growing by leaps and monthly-billed bounds.

In the case of Snoop Dogg (more than four and a half million followers on Twitter, 12.1 million likes on Facebook), the social media whisperer is LA’s Cashmere Agency. Company co-founder Seung Cheung recently told Entrepreneur magazine about two platforms they are funneling people like Snoop towards:

Viddy.com

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