SnappyTV Enables One-Click Native Video Playback

SnappyTV enables brands to extend the life of live events and engage with second-screen viewers in social streams.

snappyTV

Today, SnappyTV announced one-tap video playback in social streams. This announcement comes at a time when social media is becoming more important for live events.

Live events used to be just the domain of TV. But these days, people are using a second screen to discuss events on social media, while the event is still happening. This represents a great opportunity for brands to give second-screen viewers content to share and engage with.

“It is a simple fact — video clips that are shared live, in the moment, have more engagement.

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