Snap Inc. Says London Isn't International HQ

Snapchat parent Snap Inc. denied media reports that it is establishing its international headquarters in London.

Snapchat parent Snap Inc. denied media reports that it is establishing its international headquarters in London.

Madhumita Murgia and Hannah Kuchler of Financial Times reported that all of the company’s sales outside of the U.S. will be booked out of London, starting with those made by its teams in France, Australia, Canada and Saudi Arabia, and Snap Inc. confirmed that information in a blog post, writing:

Today, the media reported that we selected London as our international HQ. That is not true.

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