Six Questions to Ask a Reporter Before You Hang Up

There’s nothing more exhilarating for a PR pro then when you call up a journalist and they actually want to talk to your client. Given the average number of phone calls and emails we send out on a daily basis, a batting average of .100 would make you the worst player on the team in Major League Baseball, but a potential All-Star in the PR world.

So, the next time you get a reporter on the phone and they respond to the question, “Would you like to speak with [insert client name here],” with, “Sure, lets talk,” here are six things you should try and ask before you hang up.