Should You Set Up a Facebook Page? 7 Things to Consider
The impulse to buy a puppy for Christmas shouldn't be the same one to create a public figure or brand page.
I’ve gotten this question dozens, if not hundreds of times. So let’s settle this issue, once and for all, with a definitive post.
If any of these answers is not an enthusiastic yes, then your answer is no:
- Are you willing to transparently share the best of your knowledge for years with no expectation of immediate return?
- Do you have deep knowledge in a particular field, backed up by a network of similar people?
- Are you willing to spend your own money promoting your content across different networks and perhaps get a virtual assistant to help?
- Are you willing to build up a mailing list, whether MailChimp, Constant Contact or Infusionsoft, to build training sequences?
- Are you regularly blogging, as in once a week for the last 6 months?
- Do you have a clear mission — the why that drives you and attracts others join your cause?
The impulse to buy a puppy...
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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