Should Social Media Be Taught in Journalism or Business School?
Over the last couple years there has been a surge in the number of universities and colleges offering some form of social media marketing classes and/or certificate programs as part of their curriculum.
Early on it was more common to hear about communications, public relations and journalism students taking classes. Social media is seen, in this context, as a communications tool.
What I’m wondering is if that is the right approach for today’s world.
Facebook, Twitter and other social media tools have a myriad uses for journalists, people in public relations, and marketers.
But
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