Shocase Recognizes Marketers Behind Brands

How do you market yourself as a new social network when the mere phrase “new social network” sends potential users to sleep?

New social networks are always launching — and that’s boring. While most people aren’t against the idea of a new social platform, it’s difficult to get excited about “the next Facebook” or “the new LinkedIn.” But then how DO you market yourself as a new social network when the mere phrase “new social network” sends potential users to sleep?

You target your audience better, that’s how. And here’s how to do it!

Launched recently, Shocase is a network designed specifically with marketing professionals in mind. It draws inspiration from the features of Facebook, LinkedIn, YouTube and Pinterest and pulls them together in one place designed to feature, promote and connect marketers of all disciplines.

Shocase News Feed_image

But this raises another question: if marketing a new social network isn’t difficult enough, how do you market marketing?

Perhaps you don’t. A dedicated network like Shocase means marketers can drop their getting-noticed tactics, lay out their portfolios, and let their work do the talking.

Marketing is a $2 trillion sector, and Shocase is the first social network dedicated to helping those 100+ million professionals to get noticed, stay informed, and grow their business.

The Pinterest-like layout allows marketers to effectively showcase their portfolio without getting lost among irrelevant alerts about accounting and recruitment and work anniversaries. The News Feed makes it easy to stay up-to-date with industry trends and affairs.

Shocase Profile Page_sample-vfinal

Explains Founder and CEO, Ron Young:

With Shocase, members can present their work, skills and experience in the best light to the audience they value most; brands can find the right marketing professionals to suit their needs in any discipline. The site is designed to build working relationships and ultimately help members grow their business.

Shocase gives marketers a chance to step out from behind the scenes and take credit for the work they’ve done. The network is currently hosting the top Big Game ads with a focus on the professionals responsible for bringing them to life.

Marketers: Have you been searching for a dedicated social network for showcasing work, sharing news and making connections? Bet you have . . .

@MaryCLong Mary C. Long is Chief Ghost at Digital Media Ghost. She writes about everything online and is published widely, with a focus on privacy concerns, specifically social sabotage.