Shilling for a ‘Good’ Cause

Good Magazine and Pepsi have recently launched a partnership to provide funding for “people, businesses, and non-profits with ideas that will have a positive impact.” Normally, we here at FBLA aren’t much for corporate shilling — especially for something that sounds so vague and wishy-washy — but this month the public space advocacy group cicLAvia is up for a grant, so we figured we’d chime in. CicLAvia wants to shut down seven miles of L.A. public streets on Sundays and turn them into makeshift parks and cycling lanes. This Fishie has a particular affinity for the group, having covered them for the L.A. Times last November.

More on cicLAvia:

Vote to support the effort here.