Clandestine apps are having a SXSW moment, with Whisper and Secret in Austin discussing how they are putting the anonymity back into online. On the surface they have similar uses: Users post short messages that are often funny and revealing and sometimes scandalous.
Whisper co-founder Brad Brooks was in Austin this week for the interactive portion of SXSW, and Secret co-founder Chrys Bader was here too. In fact, Secret has a website dedicated to SXSW.
The apps include an element of privacy since anything users post is not attached to a true identity.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in