REPORT: Facebook Mobile’s Share Of Referrals Growing Rapidly

Facebook’s emphasis on becoming a mobile company is paying off in terms of referrals, as Shareaholic reported that referrals to its network of more than 200,000 sites from Facebook mobile skyrocketed 197 percent in January compared with last September.

Shareaholic4QFBReferrals650Facebook’s emphasis on becoming a mobile company is paying off in terms of referrals, as Shareaholic reported that referrals to its network of more than 200,000 sites from Facebook mobile skyrocketed 197 percent in January compared with last September.

Shareaholic also found that Facebook mobile drove 8.25 percent of visits to its network of sites in January, while Facebook overall was responsible for 16.21 percent, meaning that mobile accounted for more than one-half of referrals from the social network.

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