Seven Questions for Murray Moss

His store has been compared to a musem (and copied by MoMA’s design galleries), a theater with live performance, and heaven, but design tastemaker Murray Moss just wants shoppers to be ready for an experience–an invigorating one. “This is why we keep the temperature freezing cold,” he told Vanity Fair last spring. “I don’t want it to be comfortable. I want you to be awake. If you want to just find out where the candlesticks are, the store doesn’t work.”