SeaWorld Finally Confirms a Blackfish Backlash to Investors

SHAMU

SeaWorld has been very insistent in its messaging since CNN’s Blackfish expose surfaced with variations on “The documentary is skewed and it will not affect our business in any way.”

Despite this claim, the company and its firm 42West launched an aggressive campaign to counter the film’s influence and we posted extensively.

Time has revealed some small cracks in the  facade: Southwest Airlines, for example, recently ended its 26-year partnership with the resort while maintaining ties through the Southwest Vacations unit.

Today,

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