Seattle Seahawks Apologize for MLK Day Tweet

They won the game but lost social media

Well, it happens every year — for all of the brands that manage classy social media posts in honor of somber, deeply-important holidays like Martin Luther King Day, there are always a few whose inflated sense of self-importance or attempts at marketing tie-ins result in “dedications” that miss the mark.

Remember last year’s facepalm-worthy posts from the likes of Dow Chemical, Pornhub, and others? Good grief.

This year, we were somewhat relieved to find that while there were plenty of companies who still felt the need to — rather clumsily — tie their dedications to their brands or logos (which we’ll categorize as minor fumbles worthy of an eye-roll), we didn’t really see anyone truly drop the ball with such force that the sound of it hitting the ground echoed throughout the Twitterverse — with one exception.

Enter the Superbowl-bound Seattle Seahawks.

After

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