#ScopeDay: 51,000 Viewers on Periscope, 12 Taylor Swift Covers, 6 Continents
Saturday, thousands of viewers and broadcasters celebrated Scope Day, taking people around the world through Twitter's live-streaming app.
Periscope is truly a worldwide phenomenon. Saturday, thousands of viewers and broadcasters celebrated Scope Day, taking people around the world through Twitter’s live-streaming app.
The event kicked off at 5:15 a.m. PT, and Periscope broadcasters streamed from a plethora of places all over the world, including the Egyptian pyramids, Niagara Falls, Tianenmen Square, Burj Khalifa, Walt Disney World, the Golden Gate Bridge, Big Ben and the Sydney Opera House, among several other locales.
Scope Day also featured 12 bands from around the world, performing covers of Taylor Swift songs.
According to Scope Day founder Mike Lin, the event had more than 51,000 viewers, more than 15,000 comments, nearly 1 million live hearts and almost 150,000 replay hearts.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in