Scientific American Relaunches Website

Items stocked in the online store date back to 1845.

Framing the relaunch of scientificamerican.com, the magazine’s editor in chief Mariette DiChristina hits some familiar notes. The new site, crafted with the help of New York agency AREA 17, is designed to be more responsive and look especially good on a smartphone.

ScientificAmericanIssue1Since Scientific American is the longest continually publishing magazine in the U.S., the site’s new online store features some rather more unusual artifacts. Starting with the very first issue, published in 1845 and available for purchase at $7.99.

The

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