Salesforce Is Making It Even Easier to Create Shoppable Posts on Instagram

By simply tagging products in photos

If a picture is worth a thousand words, how much is a shoppable image on Instagram worth?

Announced at last week’s National Retail Federation conference, Salesforce Commerce Cloud revealed that retailers can now use their entire product catalog to create shoppable posts on Instagram. This includes product details like the price, name and a short description (an example of it, from Milk Makeup, is above).

The new integration is seen by many industry insiders as vital to the growth of ecommerce in a mobile-first world.

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