Rupert Murdoch Names News Corp. Entertainment Spin-Off 21st Century Fox

Rupert Murdoch has dubbed his soon-to-be-solo television and film company 21st Century Fox ahead of a split from News Corporation’s newspaper and publishing holdings.

The 82-year-old CEO announced the name change in a staff memo Tuesday afternoon, giving the forthcoming company a name that won’t expire for, well, 87 years.

“After much exploration, and valuable input from our executive team, we’ve chosen the name 21stCentury Fox to take us into the future,” Murdoch wrote in the memo, obtained by FishbowlNY. “21st Century Fox is a name that draws upon the rich creativeheritage of Twentieth Century Fox, while also speaking to the innovation and dynamism that must define each of our businesses through the 21st Century.”

21st Century Fox will include News Corp.’s movie and television studios, along with Fox News Channel and other broadcast holdings. News Corp. will continue with newspapers like the Wall Street Journal and New York Post in New York, the Sun and the Times of London in the U.K. and the Australian in Oz, Murdoch’s homeland. News Corp. will also include publisher HarperCollins and the newswire Dow Jones.

Previously, News Corp. executives said the new entertainment company would be called “Fox Group,” while the less-lucrative publishing arm was referred to internally as the “New News Corp.”

The media giant is slated to be divvied up this summer into two publicly traded companies. Murdoch is expected to chair them both.

Read the full memo after the jump:

Dear Colleagues:

It’s with great enthusiasm that I share with you today’s news that we’ve chosen a new name for the media and entertainment company that will be formed as part of the proposed separation of News Corporation.

After much exploration, and valuable input from our executive team, we’ve chosen the name 21stCentury Fox to take us into the future. 21st Century Fox is a name that draws upon the rich creativeheritage of Twentieth Century Fox, while also speaking to the innovation and dynamism that must define each of our businesses through the 21st Century. Our new name is inspired by the very first company we acquired nearly thirty years ago as our initial foray into the awe-inspiring world of entertainment.

And what a journey it has been.

Over the years, we have built a global portfolio of companies that has consistently defied conventional wisdom, and succeeded where others have failed because we are driven by a steadfast belief in great ideas, the power of imagination and the desire to thrill and engage audiences with stories and experiences that endure forever.

This has fueled incredible success and driven us to create the world’s leading entertainment, news and sports brands that now reach more than a billion people each day in 100 languages around the world.

We began nearly three decades ago, acquiring and transforming Twentieth Century Fox’s film and television studios into the industry leaders they are today. Both studios will maintain the name Twentieth Century Fox in recognition of their rich histories and strong connections with audiences across the globe.

Our film studio is the most consistently profitable film studio in Hollywood and, more importantly, has created stories people around the world have enjoyed and loved for decades, including films like Avatar,Die HardX-MenLife of PiPlanet of the ApesSlumdog MillionaireIce AgeTitanicHome Alone, and many more.

Our television studio – Twentieth Century Fox Television – has mirrored that long-standing success both financially and creatively, with shows like The SimpsonsThe X-FilesGleeModern FamilyM*A*S*H,How I Met Your MotherSons of AnarchyFamily GuyHomeland and 24.

In the world of three television networks, when everyone told us there wasn’t room for more, we decided to make room. By creating exciting, entertaining, provocative shows like In Living Color and The Simpsons, our network began as a disruptive upstart, and that spirit continues to animate us, even as the nation’s #1 network eight of the past 10 years.