Rupert Murdoch Lands On Wired's MySpace Cover, Though He Still Doesn't Have a Page

News Corp.’s Rupert Murdoch is on the cover of Wired this month for a cover feature on MySpace — the social networking juggernaut he bought for $580 million — in an expanded set of “Will a Fox-owned MySpace destroy it?” greatest hits:

Indeed, the biggest challenge to MySpace may be something that’s inconceivable in old media: runaway audience growth. Movie and TV audiences self-select, if only by switching off. But what happens when the audience is part of the show? Participation feeds on itself, cementing established users and drawing new ones.

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