Rolling Stone, which has a regular presence at music festivals like South by Southwest and Coachella, is now aligning itself with a much different kind of event: its first Super Bowl party.
The magazine’s Rock & Roll Tailgate party will take place at The Crane Bay, a renovated warehouse near Lucas Oil Stadium in Indianapolis. There will be as-yet-announced musical acts, celebrities, and other VIPs, and cocktails courtesy of Bacardi, the sponsor Rolling Stone lined up.
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