Roll Call: Text100, The Narrative Group, The Podesta Group, and More

The latest industry staffing news

Text100 made changes to its management in both North America and the Asia-Pacific region. Ken Peters, the SVP and regional director based in Boston, will replace the departed Rowan Benecke as regional director for all of North America. Peters, who will remain in Boston, now reports directly to CEO (and 2012 profile subjectAedhmar Hynes. In the Asia-Pacific region, Anne Costello — who has served as regional director for more than two years after spending two years as South Asian regional director — will now oversee the combined operations of Text100 and Bite, the agency acquired by Text100 last August. She will occupy the newly created managing director of integrated strategy position. (Holmes Report, Marketing Interactive)

The Narrative Group announced the establishment of a new digital strategy division with the official appointment of Jeff Ramos as digital director. In this new role, Ramos will be responsible for developing digital campaigns to increase brand engagement across social platforms, identify key partnerships and digital integration opportunities, and implement social strategies that enrich overall communication and marketing initiatives. Ramos previously served as a digital strategist, community and content manager, and social media manager at such companies as Silver + Partners, MKG, and Games for Change. He brings to The Narrative Group a mastery set of skills in social media influencer partnerships, digital integration at live events, social media trend research, content strategy and art direction, data analysis, blogging and community management, among others. (Homepage)

The Podesta Group announced that Josh Lahey, public relations and advertising strategist, has joined the firm’s PR practice as a principal. Lahey brings 15 years of experience successfully leading client engagements on earned and paid media strategy, campaign design, messaging, content development, and delivering results on the campaign trail for top national political candidates. Formerly executive vice president and director of advertising at McBee Strategic and managing director at Glover Park Group, Lahey has been responsible for directing large-scale, integrated advocacy, advertising and media buying campaigns as a strategic adviser for global corporations and high-profile associations, with a focus on energy, transportation, health care and financial services issues. His work includes efforts on behalf of America’s Natural Gas Alliance, French rail giant SNCF and the Regional Airline Association, as well as Gilead Sciences and PhRMA. Previously, Lahey was a founding partner of Democratic opposition research firm, Ginsberg-Lahey. (Release)

Corbin Perception Group, LLC announced the addition of Elena Doom as a managing partner of the firm. Ms. Doom, who led Honeywell’s IR efforts for over five years, is an award-winning investor relations professional with extensive experience in global marketing and targeting, investor day planning, IR strategy and financial communications. Ms. Doom joins Corbin Perception from Honeywell where she was responsible for communicating Honeywell’s strategy, financial results and outlook to the investment community. During her tenure, Elena enhanced investor understanding and perception of Honeywell by leading extensive investor marketing and educational events, ultimately resulting in an expanded global shareholder base of high quality investors and share price outperformance. Her efforts led to a First Place ranking in the category of Best IR Professional, Capital Equipment/Industrial – Electrical Equipment & Multi-Industry, by Institutional Investor by both the buy- and sell-side analyst community in 2014 and 2015. (Release)

Edelman announced a deal with MEAComS making the latter the firm’s exclusive affiliate in Egypt. Members of the MEAComS team will provide Edelman staffers with local intelligence and guidance regarding projects in the area. The release notes that Edelman chose MEAComS for its expertise in social media — particularly as it relates to political activism and other cultural trends in the contentious Middle Eastern region. (Release)

Robert Schooling, former APCO Worldwide Americas president, has established Reservoir Communications Group in Washington to counsel clients on how to integrate brand, reputation and advocacy communications. Schooling spent 18 years at APCO before joining WellPoint (now Anthem) in 2013 as chief advocacy and alliance development officer. (O’Dwyer’s)

The Japan branch of Ogilvy has restructured its management team, with Kent Wertime stepping back as chairman, and Aki Kubo, previously the agency’s president, replacing him. Kubo, who ran Weber Shandwick Japan before joining Ogilvy Japan as EVP in 2012, will continue to oversee Ogilvy PR. Todd Krugman has been appointed to replace Kubo as president of Ogilvy Japan. Wertime will remain at Ogilvy in a senior regional management role. (The Holmes Report)