Roll Call: Ricola Gets an AOR, HRC Gets Direction, Tartaglia Gets Discovered

BEE-DO. BEE-DO. PR to go.

Ink & Roses, a New York-based firm specializing in beauty, grooming, health and lifestyle, just signed a familiar brand with an even more familiar jingle — Riiiiiiiiiiiiiiiiicola! (Admit it, you yodeled just then.) As Ricola’s national AOR for communications, Ink & Roses will lead publicity for Ricola’s U.S. portfolio of products. Add to that, all the free herb drops they get to enjoy. What a deal.

Human Rights Campaign (HRC), the nation’s largest lesbian, gay, bisexual and transgender (LGBT) civil rights organization, is entering a new era of awareness and justice. Given how organizations like these act as a family, it is only fitting they looked within to find its new communications director. Jay Brown made quite a name for himself during the hoopla of “Don’t Ask, Don’t Tell” from 2000 to 2006. Liz Halloran, who has led communications for the HRC Foundation, has also been promoted to deputy communications director.

Tartaglia Communications, a boutique agency that calls Somerset, N.J., home, just got one of those clients that provides the agency and staff a lot of pride. According a release, Tartaglia was hired by the Alzheimer’s Drug Discovery Foundation (ADDF) to promote its science initiatives and raise awareness of the vital role the ADDF plays in funding the discovery and development of drug therapies for Alzheimer’s disease and related dementias.