Comedian Rob Delaney Takes Over @MLB Twitter Account, Hilarity Ensues
Brands handing the reins of their social media accounts over to influencers for temporary takeovers is nothing new.
But the Internet pays attention when the brand-influencer combo is particularly unexpected.
Yesterday, May 7, from noon-7 p.m., comedian Rob Delaney took over the @MLB Twitter account. Let’s just say there were some curveballs.
Rob Delaney, whose 800,000+ Twitter followers are testament to his online popularity, is a Massachusetts native and, therefore, lifelong Boston Red Sox fan. Hence the MLB connection.
Delaney’s
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