Rick Astley Rules YouTube Comedy?

Reggie Watts spoof taking early lead

Who's winning YouTube Comedy Week? The professionals or the natives? It's hard to tell so far. But a mix of traditional comedy chops and Rick Astley magic seem to be a winning combination.

YouTube is trying to create its version of Must Stream TV by rolling out its inaugural Comedy Week this week, which should serve as both an audience driver and marketing-to-skittish-brands type event for YouTube. Though it's only Tuesday afternoon, comedian Reggie Watts, a regular on Conan and Totally Biased with W.

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