Return Of The Industry Standard


On the heels of Microsoft’s bid to acquire Yahoo! comes the return of The Industry Standard, which launches online today. In its previous incarnation, The Industry Standard, which lived in print from 1998 to 2001, chronicled the irrational exuberance of the dotcom era, 1.0.

Like most 2.0 online media companies, it is a leaner operation. The Standard will eschew its previous business model as a conference business with a large editorial staff for breaking news stories in favor of being more of a web-based community with news analysis (as opposed to reporting), and an HSX-type predictions market. Registered users will be given one hundred thousand Industry Standard Dollars to start to make predictions on market events and “earn” prizes.

(image via brasstacksdesign)