Report: National Geographic Is the No. 1 Brand on Social Media

According to the Q3 data from Shareablee, National Geographic has nearly 5 million followers across Facebook, Instagram and Twitter.

The story of the growth in Internet use in recent years has been the story of video and social networks. Video content has become core to social consumption among certain demographics, so playing to the audience desire for video content is essential.

New data from Shareablee, shows which publishers fared best on social during Q3, and the impact of wider video adoption.

Shareablee analyzed 19.8 billion total social actions — likes, shares, comments, retweets, favourites — across Facebook, Twitter, and Instagram from July 1 to Sept.

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