Did Reddit Users' Revolt Send More Traffic to Competitors?
The backlash seemed to highlight growing discontent among Reddit users with the staff who have lost touch with their community.
Recently, Reddit users reacted viscerally when Victoria Taylor, Reddit’s director of communications, was fired. Taylor was instrumental in coordinating celebrity AMA (ask me anything) threads, and many major subreddits went silent in protest. As the backlash continues, SimilarWeb provides some hard data about the impact on Reddit and other sites like it.
The largest part of the backlash stemmed from Taylor’s presence as a liaison, and from the perceived lack of support for community moderators on Reddit. Several subreddits, including r/IAmA, r/videos, and r/gaming set their posts to private mode, meaning no users were able to access the content on some of the most popular subreddits on the site.
As
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in