Red Bull and Jaguar Test New Music-Streaming Ads

SoundCloud loads up on new ad products

The music-streaming service space continues to heat up for both advertisers and musicians. SoundCloud has now launched five new ad products that it hopes will help reel in the same kind of advertising spend that Spotify, YouTube and Pandora have generated from big brands.

Ads from Red Bull, Squarespace, Jaguar, Sonos and Comedy Central will start rolling out on SoundCloud's Web and mobile platforms over the next few weeks as part of its On Sound initiative.

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