A Recruiting Startup Bought a $58 Snapchat Ad and Reached Hundreds of Tech 'Disruptors'

Reflik scored with the app

Reflik, a digital recruiting platform for crowdsourcing talent, wanted to get the attention of the millennial, coding-minded world this week during TechCrunch's Disrupt conference in San Francisco. But the Somerset, N.J.-based company wasn't able to make the 2,900-mile journey in order to attend.

So, Reflik's execs—which launched their company about a year ago at Disrupt NY—essentially pulled out three $20 bills, snagged a Snapchat geofilter and probably made more headway than had it spent much, much more. 

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