#PRWin for Frontier Airlines: Free Pizza for Stranded Passengers

frontier airlinesI know, right?

How many of you in PR land wish you were stranded on that plane? Most of us has been leave-in’ on a jet plane, don’t know when I’ll be back again … because of a client. And then, it happens. The engine bustles. The flight attendants gristle. And the plane stops for hours!

As we know, this is some of the most uncomfortable time you will ever spend anywhere. It is one of the very reasons some people abhor air travel, and following the recession, that is not a sentiment airlines can afford to have.

And then Frontier Airlines Captain Gerhard Bradner (seen pictured above) put an end to all that bickering because pizza heals all wounds.

When all you have is time trapped in a sardine can, people get restless and bathrooms get funky. Since the latter is going to happen anyway, you may as well have a smile to go with it. That’s when Bradner had the idea: Buy everyone pizza! 

pizza on a planeBased on the 9News (NBC-Colorado) story, there was a plane bound for the Mile High City from Washington, D.C’s Reagan National Airport Monday night was diverted after thunderstorms and lightning pummeled the Denver area.

Frontier flight 719 was headed to Cheyenne, Wyoming when severe thunderstorms forced the plane to divert to southern Wyoming. They were sitting on the tarmac, far away from home and sense of a normal working bathroom for “a few hours.” And that’s when Captain Bradner had the idea to call a local pizzeria and buy lunch for the entire plan — 50 pies, all with his own cash.

“If the need arises you need to take care of your family; you need to take care of your passengers,” Bradner said. “They are my responsibility the moment they step on the aircraft until they get off the aircraft.”

Take note big airlines. This is how to make nice with all the rotten press you all get, thanks to stupid fees, raising rates, and unplanned issues like this. Pizza solves all wounds and can make time stand still. And in case you are feeling cynical, Bradner did not get to have one slice, because he was reprogramming the plane’s computers for the flight back to Denver.

And that is called “the friendly skies” and “just plane sweet.” (You’re welcome.)