Print Your Coupon from Groupon

Groupon has got its groove on, topping 2 million subscribers, expanding to 28 cities and reaching deals with brands such as Zipcar, the National Basketball Association and Blockbuster, AdAge.com reports.

The site emails one deal per day, per city to its subscribers, and the deals usually slash 50% off the cost of dinners, spa packages and other experiences or products, according to AdAge.com.

But why is Groupon working so well?

Zipcar vice president of marketing Stephanie Shore told AdAge.com

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