PR Industry Growing Despite Weak Economy
Encouraging news on a dreary Monday in New York City: the American PR industry is doing quite well, thanks. According to a study released by management consulting firm StevensGouldPincus, our business is expanding at a healthy rate even as the larger economy struggles to return to pre-recession levels for all but the richest Americans. Seems like more and more businesses are itching to discover what, exactly, public relations is all about.
Details:
- The industry at large grew at 8.2% in 2o12
- Operating profit grew from 18.2%
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