Poll: 85% Won't Create A Custom PR Plan For Prospective Clients or Employers To Get Hired

In our last PRNewser poll, we asked the following question:

Agencies: what do you do when a potential client wants a “free tactical plan” before making a decision to hire you?

PR professionals: what do you do when in the interview process the hiring manager asks you the same question?

• 55% said they would work up a plan, but keep it somewhat generic.

• 30% said they would politely decline, point the person to past case studies or client references, but let them know they don’t consult for free.

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