PMD IgnitionOne adds analytics enhancements to digital marketing suite

IgnitionOne, a Facebook Preferred Marketing Developer, announced recently an update to the company’s digital marketing suite, adding deeper analytics capabilities.

The company’s DMS Analytics 2.0 now offers a proprietary Focus Heat Map product to help social marketers identify areas of importance based on performance. The new system makes reporting faster by more than 50 percent and adds flexibility to digital marketing analysis.

Roger Barnette, President of IgnitionOne, described the company’s newest offerings:

We are upping our game by not only improving our analytics capabilities, but by leap-frogging other platforms to bring our clients the most complete digital marketing hub analytics available.