Playdom Leads the City Builders Among This Week's Fastest Gaining Facebook Games by Monthly Active Users

Playdom’s new city building game, Social City, is on fire. It tops out this week’s AppData list of fastest-gaining Facebook games by monthly active users with 4.5 million new users, more than four times as many as the next-closest game.

The company has spared no expensive in promoting Social City — we’ve been spotting its ads repeatedly on Facebook. Despite being dogged by errors since its release earlier this month, the game is also attracting an incredibly loyal fan base.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in