Placecast Shopalerts Provides Opt-in Location Based Deals Alerts
Despite what I wrote on February 2010, hyper-local marketing has made its way to the iPhone since then.
Apple Destroyed the Dream of Hyper-local Advertisements in Apps – Opportunity for Android? (Feb. 2010)
TechCrunch reports that Placecast’s Shopalerts service provides retailer and merchant offers and discounts to consumers via their mobile phones.
Placecast Brings Location-Based Shopping Alerts To Retailer Smartphone Apps
The service works with retailer provided apps which sends a message from that business telling the nearby person about any deals or discounts that might be available.
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