Pitch: Marketing Firm That Did Not Create Old Spice Campaign Offers to Comment on Old Spice Campaign

A reader recently sent in this pitch from a marketing firm offering up comment on the much talked about Old Spice “The Man Your Man Could Smell Like” campaign.

Did they have anything to do with its creation? Nope. But can you blame them for trying to get a piece of the media action? Maybe. Of course, any reporter would go to Old Spice or their agency first for comment, but maybe this is the next best thing?

Read the pitch after the jump and tell us what you think.


Subject: Internet Marketing Firm Serves as Expert on Viral Marketing Campaigns: Old Spice Campaign Success

Webbed Marketing, a leading Internet marketing firm, serves as a source for stories on how to implement successful viral marketing campaigns, creating the kind of viral buzz that came with the Old Spice campaign.

Webbed

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