Pinterest Tests Labels to Bring More Context, Information to Product Pins

Updates were made to its Shopping Spotlights

Pinterest is testing the addition of information to Product Pins, and it detailed updates to its Shopping Spotlights curated recommendations under its search tab.

New “Popular” and “Best seller” labels are being tested on Product Pins so that Pinners can see which products are trending based on what other Pinners have been buying.

Updated sale prices will also be added next to the original prices on Product Pins so users can spot deals.

And Pinterest is testing the addition of product ratings and shipping information alongside Product Pins, helping users in the decision-making process.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in