PBS Documentary Earth Days to Debut on Facebook
PBS documentary Earth Days will debut on the network April 19, but the 102-minute film will debut on Facebook eight days earlier, allowing the social-networking site’s users to watch and interact with director Robert Stone and executive producer Mark Samels in real-time, The New York Times reported.
Earth Days examines the beginnings of the American environmental movement, and the films has already gone on a 40-city theatrical tour and debuted at film festivals, the Times reported.
The Facebook screening will use Brand Networks‘ new social-screening application, which integrates a customized video player, a proprietary poll system, and Facebook’s comment box, according to the Times.
Samels
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