Paper Hits Los Angeles Again with Another Pop-Up Shop in Tow

For the fourth time in as many years Paper has decided to leave the cozy confines of New York and come to Los Angeles for their LA Project festivities, all of which kicks off tomorrow (former editor Alissa barely survived last year’s “five-day bender” when Paper was in town last, so you know it has to be good). Like in years prior, they’re launching a massive shop that will only exist for one day and then, like so much ticker tape, float away with the wind (how’s that for some hardcore simile on the fly?).