Outfit7 Surpasses 100 Million Downloads With Family-Friendly Talking Character Apps

It looks like nine-figure numbers may soon become the benchmark by which we judge successful mobile developers.

Just a month after Finland’s Rovio passed the mark, Slovenia’s Outfit7 also crossed the 100 million downloads on the back of a series of talking character apps. We profiled the company back in January: its ambitions are big. The vision isn’t to be another mobile developer. It’s to become a toy company on the order of Mattel or Hasbro through the use of smartphones with touchscreens.

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