Outcast Communications Handles Bloom Energy Launch

“Very few start-ups have created as much buzz overnight as Bloom Energy,” writes The Wall Street Journal. The company, which officially launched this past Wednesday, provides “fuel-cell technology that promises to generate electrical power affordably while cutting down on emissions.”

Next Fifteen owned agency Outcast Communications handled PR for the launch, and the agency confirmed to PRNewser they have been hired as PR agency of record for the company. Senior Vice President Reema Bahnasy is leading the account.

So far the media coverage continues to stream in.