Orange Crush: Pantone Names 'Tangerine Tango' 2012 Color of the Year

Get ready for a spicy 2012. Today Pantone declared Tangerine Tango (17-1463 on your fandex) the “vivacious, enticing” color of the year. It’s a bold follow-up to the similarly tropical choice of Honeysuckle for 2011 and the previous year’s breezy Turquoise. “Tangerine Tango is an orange with a lot of depth to it,” said Pantone Color Institute executive director Leatrice Eiseman in a statement announcing the pick. “Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”