Open Audience Manager Helps Sites Publish Feed Stories to Those Who've Clicked Their Like Buttons

Today, DefinedLogic launches Open Audience Manager, a tool which helps enterprise-level companies manage the Like buttons on their Open Graph-enabled web sites.The browser-based tool lets clients treat those who’ve clicked each Like button as a different audience to which news feed stories can be published.

Large companies that have a diverse audience spread across their Like buttons could benefit from the ability to communicate on a granular level, delivering highly relevant content customized for each user segment instead of having to broadcast the same message to everyone.

Unfortunately,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in