Oculus Rift Headset, Oculus Touch Controller Coming in 1Q 2016

Facebook acquired immersive virtual reality technology company Oculus VR last July, and Oculus held its coming-out party at E3 in Los Angeles Thursday.

Facebook acquired immersive virtual reality technology company Oculus VR last July, and Oculus held its coming-out party at E3 in Los Angeles Thursday.

Oculus introduced its Oculus Rift virtual reality headset and its Oculus Touch controller, both of which will ship to consumers in the first quarter of 2016.

The company also announced that every Oculus Rift will be shipped with a wireless Xbox One controller (at least Microsoft hasn’t fallen out of favor with all of Facebook), introduced the first batch of games for the Oculus Rift and pledged $10 million in support for developers.

OculusRift

Oculus detailed features of the Oculus Rift in a blog post:

The Rift uses custom display and optics technology designed specifically for VR featuring two AMOLED displays with low-persistence.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in